Dr. Werner J. Krings teaches in his 6th year at Framingham State University, Marketing Department. His extensive management consulting experience includes roles at KPMG and other firms, focusing on European and North American markets and cross-sector industries. Beginning in October 2024, he will also serve as a professor at the School of Business, Woxsen University, Hyderabad, India, where he will bring his expertise to MBA students. Dr. Krings holds a Certificate in Executive Coaching, an M.Sc. in Business and Management Research, and a PhD equiv. DBA in Marketing and Reputation from Henley Business School (University of Reading, U.K.), and an M.Sc. in Financial Planning from Bentley University. He is currently pursuing a Global MBA at Warwick Business School, expected to complete by Spring 2025, and is excited to bring his fresh insights to the academic community. His research specializes in optimizing B2B marketing and sales processes through digital and social media platforms, with current interests in Social Capital, Platforms for Centimillionaires, and Entrepreneurship. Additionally, Dr. Krings has taught intensive Entrepreneurship, Project Management, and Management Consulting courses for Master's students at a French Grande École's Hanoi, Vietnam campus since 2022. Dr. Krings has co-authored books such as The Future of Business Schools and The Global Impact of Social Innovation and has published numerous peer-reviewed articles. At Framingham State University, he teaches Marketing Principles, Digital Social Media Marketing, and International Marketing courses.